China's 21st Century New Design State

Su Zongxiong, Associate Professor, Department of Fine Arts, Cultural University (Taiwan)

I. Future Development, Expectations and Impacts of Product Design in the 21st Century

1. Positive Trends - More Technology, More Convenience, and Faster

2. Reactionary ideas - more manual, more humanistic, more simple and natural

3. More humane, able to think, more considerate and kind

4. More quality, durability, and invigoration of the human mind



II. Future Development, Expectations and Impact of CI and Branding in the 21st Century

1. Do not blindly believe in the external image, the design is falsified

2. Truly committed to improving quality

3. Integrate consideration of all resources and media for integrated application development

4. Adhere to good, ethical, orthodox social mission and corporate philosophy



III. Future Development, Expectations and Impacts of Packaging Design in the 21st Century

1. Consider environmental protection and save energy

2. Towards simple, sincere, content-oriented design

3. Pay attention to the effectiveness of strategies and design goals



The Future Development, Expectations and Influence of "Design" in the 21st Century

1. "Design" really solves the problem, not the manufacturing problem

2. "Design" reflects true quality, not low-grade, substandard product proliferation

3. "Design" has a big influence, don't ignore it

4. "Design" can save society, save the country, save the world