Stationery is indispensable in our daily work and study, and each person has to deal with a variety of stationery more or less. There are many kinds of stationery, the market demand is stable, and the profit is very limited, which actually puts tremendous pressure on the printing decoration of stationery. How to use printing to increase the value of stationery in a limited profit space is a new topic. For stationery, in addition to making them more beautiful, printing can also help them achieve the necessary functions, such as: the scale on the triangle, the warning sign on the container, the letter description on the button, and so on. Let's talk about several printing methods for stationery. The materials used to make stationery are plastic, metal, glass, paper, leather, wood, etc. Printing on these materials is actually good in the special printing field, except that traditional offset, flexo, and embossing can be used to print some conventional Outside the stationery, the main printing process is the special printing process represented by pad printing and screen printing. The pad printing process is more suitable for the undulating and even curved surface of the stationery. The embossing pad printing machine uses a soft plastic head to convert back and forth on the printing plate and the product, which is suitable for products with a small area; The drum type pad printing machine is suitable for larger products. The most significant advantage of pad printing is that it is very adaptable to the surface state of the product. In the case where conventional printing cannot be effective, pad printing can often achieve better results. This is related to the characteristics of the pad printing itself: the pad printing head or the roller is a tool for transferring ink, and the movement of the ink itself is very simple, and the printing plate system and the table system have relatively independent positional relationship, and the adjustment is also convenient. When the shape of the product changes, we can flexibly adjust their motion relationship to achieve the purpose of printing. Pad printing is also one of the best ways to print directly on the surface of the product. The multi-color structure of the pad printing is very mature and cheap, so some bionic stationery often uses pad printing to complete the overprint. At present, both the screen printing and the multi-color bronzing machine are troublesome to manufacture, and the price is relatively expensive, which directly affects the printing possibility of such a small profit product such as stationery. The pen is one of the most used stationery, and most of the pens are printed by pad printing. For stationery that has a very small print area or print area, you can first think about whether you can use pad printing. Or when you can't find a better square's string to decorate your product, consider pad printing. If a stationery product is difficult to print with pad printing, it is more difficult to use other methods. The biggest advantage of screen printing is that it is very adaptable to the material of the product. It is said to be a process that cannot be printed except air and water. As long as we can find the right ink and dry it properly, the complicated problems can be solved. The method of screen printing through the offset printing has always been considered as the method with the least requirement for ink and the least influence on the physical and chemical properties of the ink. If we encounter stationery made of some resin or special plastic, we can first use screen printing. Process. At present, screen printing is also one of the most effective ways to print directly on the surface of ellipsoids and cylinders. Some office stationery produced by large companies often contain exquisite ellipsoidal or cylindrical components. The patterns on the top are often printed by screen printing. The pen-like products are often masterpieces of screen printing when it comes to round decoration. . Flat stationery products are more often printed on screens, such as pen holders, photo frames, tool boxes, motto plates, etc., which are usually made of transparent plexiglass and glass. Users can easily see the inside. The most common thing about printing on the screen is the screen printing. We can easily find transparent screen printing inks and various functional screen printing inks to decorate. The screen printing can make the original simple things dazzling. Screen printing is a direct printing process, so many screen printing workers naturally think of using the screen printing process to reproduce beautiful dot images on stationery. In the past, many people used the landscaped paintings on the stationery decorations to get a pleasing visual enjoyment. However, this does not necessarily reflect the individual requirements, and the grades are not effectively improved. So many operators are considering how to Use screen printing to achieve the goal. Hot stamping is a packaging and decorating process that transfers the metal layer evaporated on the surface of the plastic film to the product by hot pressing. The effect of bronzing is obvious. Its transfer layer is metal instead of ink, so the printed patterns and texts are much more conspicuous and most easily enjoyed by consumers. Hot stamping is suitable for both flat and non-planar products with smooth surfaces. Sometimes we often make stationery into a more complex form, but as long as we bend the fixture and bronzing plate properly, the application range of bronzing will be even greater. The round product is one of the more common forms. Although we can easily reproduce the printed graphic by means of screen printing, it requires bronzing to be conspicuously displayed, thus requiring a curved hot stamping machine. In order to make stationery more attractive to consumers, it is necessary to use a variety of color hot stamping paper. Those bronzing paper manufacturers not only have great improvements in color, but also applied various advanced anti-counterfeiting methods to the printing of hot stamping paper, which not only improved the grade of stationery, but also patent protection. In the bronzing process, the material for the stationery is very strict. If the surface treatment is not carried out, the glass and metal can not be bronched, and the effect of the wooden stationery will be very bad. Therefore, we must adopt the necessary Undercoat technology. When we used the paint industry's paints specifically for the printing industry to make the base, the hot stamping brought the "loyal friends" of the metal and glass screens closer. As for wooden stationery, as long as you choose a good paint, the effect of bronzing is almost as perfect as paper bronzing. Thermal transfer stationery printing is sometimes difficult to achieve accurate color registration, and the transfer process allows us to achieve one-time multi-color printing at low cost. Printing on plastic film is not only fast, but overprint thermal transfer involves two aspects: one is thermal transfer film, and the thermal transfer film combines the gravure printing process with a unique printing process to make the PET film into a multi-layer printing structure. The result of the final transfer is the complete peeling of the image layer formed on the PET film; the other is the thermal transfer process, which uses a silica gel plate capable of transferring heat and a silicone roller to apply pressure to achieve the purpose of transfer. . The thermal transfer process is very suitable for products such as packaging boxes. Its appearance requires beautiful decorative patterns, and its intrinsic value will be significantly improved. The thermal transfer process is also ideal for cylindrical stationery products. The unfolded face of the cylindrical product is flat, which makes the decoration of the cylindrical stationery product as easy as the plane. Compared to screen printing, although screen printing is difficult to find a competitor for round products, screen printing still has certain limitations in one-off overprinting. Also, the surface of the stationery product is not a flat surface but has a smooth transition surface, but as long as the heat transfer machine of the floating mechanism is selected, fine heat transfer can be realized. The mystery of water-transfer water transfer has gradually lost, and more and more people have understood its technical mystery and began to adopt it on a large scale in the stationery industry. Water transfer technology uses gravure printing technology to accurately print on water-soluble film. We only need to modify the thermal transfer gravure printing process to use the water transfer process. However, the water transfer process is more complicated than the thermal transfer process. The water-soluble ink used in the water transfer process makes it necessary for the transfer process to activate the image layer on the transfer film to an independent state. In principle, all materials can be transferred to water, so water transfer is suitable for a wide range of applications. Water transfer printing is also a process that can fully transfer the appearance of the product. Its effect is more like the printing process of electroplating or the natural color of those finishing products. It is difficult to see the original color of the product after water transfer. Today, many stationery products use water transfer printing technology to improve visual appreciation and replace the original plating, especially the spraying process. A drawback of the water transfer process is that it is difficult to transfer the image on the base film particularly accurately. The flexibility of the transfer film is the main reason for the easy deformation of the transfer process, but it is also its advantage, otherwise it is difficult for water transfer to transfer the image to the surface of the entire product. There is no alternative printing method for combination printing. We always marvel at the advantages of a printing method and at the same time helpless its weakness. When any printing process is mature, its control over the printing elements becomes imprisoned and restrained. We practice and summarize all the printing methods to grasp their advantages. Combination printing decoration is another highlight of our conquest of consumers. Pad printing is suitable for small, odd-shaped stationery; water transfer is suitable for the entire product surface. The defect is that some local areas are easily deformed and give people an uncomfortable feeling. Covering them with these areas may bring a better feeling. Hot stamping can burn out the metal layer on a relatively flat surface; thermal transfer is basically only suitable for flat and cylindrical, although thermal transfer can get a beautiful transfer picture, but in order to highlight the theme or trademark of stationery products, it is eye-catching Location hot stamping LOG0 or trademark will be able to get unexpected results. The UV partial process is widely used in the packaging and decoration industry, and it is also very effective for some wooden stationery products, so that the surface of the wooden stationery has a thicker UV ink layer, and the stereoscopic effect is very strong. In fact, many stationery manufacturers are equipped with pad printing, screen printing, hot box and thermal transfer equipment, which can be combined according to actual needs. Only those stationery that is beautifully printed and refreshing can be of interest to consumers. With the improvement of people's living standards and the increasing demand for personalization, the types and forms of stationery are diversified, and the competition in the printing market of stationery is becoming increasingly fierce, which puts higher demands on the printing of stationery. Therefore, if a production enterprise wants to occupy its own place in the fierce competition, only the printing method of stationery will continue to innovate, and the novel and unique printing effect will stimulate the consumer's desire to purchase.
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How to use special printing decoration to enhance the value of stationery