Recently, the home circulation industry leader brand Red Star Macalline will usher in his 27th birthday, more than 100 stores nationwide are preparing for the upcoming 27th anniversary celebration series. Established in 1986, Red Star Macalline has grown from zero to today, with 113 stores in more than 80 cities across the country. The company's vision is to build 200 home malls by 2020. Vision: 7 years to reach 200 home MALL Red Star Macalline built its first high-end home shopping mall in Nanjing on July 1, 1997. In the following 10 years, CEO Che Jianxin opened the mall to more cities, and each built a mall. The consumer environment is pursuing an upgrade. Since 2001, he has put on a beautiful coat for new shopping malls; in 2002, he began to optimize the interior layout and design of the mall, and until now, the theme parks such as the Future Home are opened in the eighth-generation shopping mall. In April 2013, world architect Paul Andrew personally designed the Shanghai Red Star Macalline Art Design Expo Center in Pudong Jinqiao, Shanghai. In the past 27 years, Red Star Macalline has always adhered to the enterprise spirit of “Meticulous, Respect for Reputation, Diligence and Pragmatism, Regarding Today as Backwardâ€, and actively implements the national chain management of the brand market and the strategy of “global branding†brand management. Leading the way in the country to launch Red Star Macalline's unique "market-oriented management, shopping mall management" model, so that Red Star Macalline firmly occupy the leading position in the home circulation industry. As the leading brand in the home circulation industry, Red Star Macalline has been the main force in the home furnishing industry for 27 years. It has always led the mainstream development direction of the home furnishing industry. It has been actively pursuing this industry from beginning to end, leading the trend and abide by its responsibilities. In the future, the planning of Red Star Macalline is very clear. Based on the current development scale of 113 shopping malls, the focus will be on the layout of the national third- and fourth-tier cities. In the next seven years, 200 home Mall goals will be achieved and the taste of Chinese people will continue to be tasted. Improvement. Young Red Star Real Estate Welcomes Development Opportunity Obviously, Red Star Macalline, which entered the 100-Mall era, will serve as more than 100 platforms. Under the ever-expanding mass scale in the future, Red Star Macalline will unite with global home brands to form an industry cluster effect and continuously gather resources in various fields. And strength, enhance the concentration of the home circulation industry, and promote the rapid and healthy development of the industry. At the same time, another business area in the Red Star system is completely different. Red Star Real Estate, a commercial real estate company that has only been established for just over three years, is also welcoming an unprecedented development opportunity. As the brother company of Red Star Macalline, Red Star Real Estate has built a city complex development team in three and a half years. It announced its entry into the commercial field in May this year, and will gradually build 100 department stores in the future. According to the red star Macalline model can be successfully replicated on commercial real estate, according to the president of Red Star Real Estate, Mr. Zhai told reporters that “currently Red Star Real Estate and Red Star Macalline are brother companies with independent operations, both of whom are team members. As a business module for investment and operation of national chain businesses, Red Star Business will be committed to the overall investment management of urban complexes and the investment management of its own commercial brands, relying on Red Star's business. Strong brand appeal, perfect industrial chain for commercial retail and leisure life and core competitive advantages of enterprises will be quickly completed." At the same time, it is understood that the cost of 50%-80% of the Aegean Shopping Center being built by Red Star Real Estate is subsidized by real estate development, shops, apartments, SOHO and other sales. Due to its cost advantage and the advantages of urban complex cash return, Red Star Real Estate has sufficient funds to invest in marketing to win the market. Horizon Elliptical,Cross Trainer Machine,Elliptical Workout,Best Elliptical Machine Zhejiang Kingdom Sports Co.,Ltd. , https://www.zjkingdomsports.com
27-year-old Red Star Macalline's vision: 7-year-old 200-seat home MALL